About Me

Professional biography

I am a specialist in audience development and arts marketing. I am also a qualified coach (trained through RD1 and the Cultural Leadership programme and an Affiiliate of the Association for Coaching), and have trained in organisational change at Ashridge Business School.

I specialise in large scale audience development and engagement projects, and was recently project manager for a national project, A Night Less Ordinary, wihch saw theatres across the country give away free tickets to under 26s. In the West Mislands I developed and ran The Big Picture, a community photography project which saw thousands of photo submissions and the creation of a Guinness World Record Breaking photo montage

As a consultant I specialise in:

• Arts marketing
• Audience development
• Diversity
• Digital and online communities
• Policy development
• Strategies for small and boluntary sector organisations

As a coach I specialise in:

• Career development for creative professionals
• Personal goals and growth 
• Small organisations and change

I have first-hand experience of working in arts organisations, including receiving and producing theatres, mixed usage venues and an specialist arts development agency. My work at Cultivate, the audience and organisational deveopment agency for the East Midlands and Audiences Central, the audience development agency for the West Midlands has seen me developing strategic and tactical audience developments projects and services for a wide variety of clients, from the smallest to the very large.

 

Contact details

email: Caroline [at] carolinegriffin.com